noii noii x Kebuku x CASETiFY
Retail Activation
Location: Taiwan
Collaborators: Coco Fung, Jovi Chan
Timeline: Feb 2024 - Apr 2024
With the foreseeable success of the three-way collaboration between noiinoii, Kebuke and CASETiFY, our team was tasked to create a store takeover event for the Nanxi CASETiFY store in Taiwan. The artist, noiinoii, would be invited to visit the store and view the collection she designed. The goal for our team was to design a fun and exciting space that could complement noiinoii’s collection of tech accessories.
The real challenge for this project is to design a special pegboard that houses noiinoii’s phone case collection. Since Apple is a recurring motif throughout noiinoii’s designs, we came up with the idea of housing the collection in an apple stall using PVC stickers and biodegradable foam boards. The final design was fun and complimented the collection perfectly, ultimately becoming the photo spot of the store.
Taipei Nanxi, Taiwan